Commonly asked questions by new Amazon sellers: What tools can optimize revenue?
If you're reading this, you're presumably new to the eCommerce world or perhaps want to know which tools are worth investing in. You've come to the right place.
Helium 10. This is the tool that most Sellers can’t live without. The most complete system available, with the surprisingly extensive feature set and a Brand Gate Checker—totally worth its price. But if I will talk about Helium 10 in this blog, it may take 5 pages to elaborate how good this tool is. Don't worry we have prepared a separate blog for Helium 10.
In this article, I will share with you 3 powerful tools that most Amazon VAs use to advance Sellers’ businesses.
Everyone can develop a business on Amazon and the old folks believe that profitability is a long-term game that requires extreme patience. Guess what? The fundamental point of our first tool is the total opposite—to save time in the near term while preparing your business for long-term success. No more waiting.
1.) Jungle scout
Jungle Scout has been a game-changer for many sellers. It provides reliable, real-time statistics about Amazon's best-selling products. This information may then be used to correctly analyze the profitability of your item, how much demand a product has, and the real number of competitors in the product category.
It is also known as an all-in-one Amazon seller tool for finding, launching, and selling products on Amazon. There are three of its features that stand out the most.
Niche Hunter: The Jungle Scout Niche Hunter tool is a more sophisticated tool for locating Amazon niche items. It allows you to search for keywords and analyze rival listings, offering simple ways to gauge the possibility of a product or phrase.
Opportunity Score: This is an in-house algorithm that helps you quickly gauge the opportunity in a group of listings. The scale is from 1 to 10, where 1 is the lowest opportunity, indicating there is not enough demand or the competition is too high, and 10 is the highest and indicates that it is an amazing opportunity. These shows are a fantastic chance for sellers to get in early and profit by doing a better job.
Launch: Launch enables you to provide discounts to one of the largest markets of Amazon customers that are eager to purchase your product. These sales will help raise your rankings, which will lead to additional organic sales and, eventually, even better rankings. By getting that first traction, this cycle sends your Amazon product on an upward spiral of success. This service can also eliminate the requirement for a separate landing page generator subscription because it achieves the same objective.
Having a software like Jungle Scout is extremely necessary for identifying successful niche items to sell on Amazon. By leveraging Jungle Scout's powerful tools and the support of your VA, you'll be well-equipped to identify winning products.
2.) Keepa
Keepa allows you to record and analyze information such as Amazon product rank and pricing history so you can determine whether an item's price is higher or lower than usual. These tools enable you to make smart judgments while selling on Amazon. Keepa's capabilities also allow you to observe which goods are selling well and which are not. This is extremely beneficial for sellers to make changes in their item pricing to match those of their competitors. Sales rank and the price of an item are two of the most significant pieces of data sellers may use to make sourcing selections.
3.) Google Sheet/ Excel
Excel/Google Sheet is a powerful application that has been ingrained in corporate operations all over the world. The areas of finance that rely the most on Excel include financial services and financial accounting. Excel is a great tool, but you must be computer savvy to take advantage of everything Excel has to offer.
This has been every Amazon seller’s best friend since day 1 of their selling journey.
Keeping track of your sales and profits is a key factor in building a successful business and helps keep everything organized and running smoothly. If you are already selling on Amazon, you probably realize that the sales report has way too much data, and if it isn't presented in a nicely organized and easy-to-read format, it makes it so much more difficult to try to get the details that you're interested in knowing on a day-to-day basis, such as your daily sales revenue and profit.
These tools are gems for most sellers, and there are so many more applications like these that really work well too, but these three stand out the most.
If these tools save you time, having a helping hand doubles the time you save and doubles your productivity for other things more important. You can always entrust the tasks to your VA that entail the use of these tools.
How about you? What tool works well for you?
Again, there are more tools that are beneficial for sellers, and don't just manage your Amazon business - thrive in it! Our VAs are equipped with the latest tools to streamline your operations and boost your sales.
What tools do Amazon Virtual Assistants use most often?
Amazon Virtual Assistants commonly use Jungle Scout, Keepa, and Google Sheets (or Excel). These tools help with product research, price tracking, competitor analysis, sales reporting, and overall Amazon store management.
Why is Jungle Scout important for an Amazon Virtual Assistant?
Jungle Scout allows Amazon VAs to find profitable products, analyze market demand, evaluate competition, and estimate monthly sales. It helps sellers make data-driven product decisions and reduce the risk of launching unprofitable items.
How does Keepa help Amazon sellers and VAs?
Keepa provides historical price and Best Seller Rank (BSR) data. Amazon VAs use Keepa to track pricing trends, identify seasonal demand, monitor competitor behavior, and decide when to raise or lower prices.
Do Amazon Virtual Assistants really need Google Sheets or Excel?
Yes. Google Sheets and Excel are essential for organizing Amazon reports, tracking profits, inventory levels, PPC data, and sales performance. These tools turn raw Amazon data into clear insights sellers can act on.
Can an Amazon VA manage product research using these tools alone?
Absolutely. With Jungle Scout for research, Keepa for price history, and Google Sheets for data analysis, an experienced Amazon VA can handle end-to-end product research without additional tools.
Are these tools suitable for Amazon FBA businesses?
Yes. Jungle Scout, Keepa, and Google Sheets are widely used in Amazon FBA businesses to support product launches, inventory planning, pricing strategies, and long-term account growth.
Do I need to buy these tools if I hire an Amazon Virtual Assistant?
In most cases, yes. Many Amazon Virtual Assistants work using client-provided tool access, although some agencies (like professional VA service providers) may already have licensed accounts.
How do Amazon Virtual Assistants use data from these tools daily?
Amazon VAs use these tools daily to:
• Monitor product performance
• Track pricing and competitors
• Analyze sales and profits
• Prepare reports for sellers
• Identify growth opportunities
Can these tools help improve Amazon product launches?
Yes. Jungle Scout helps validate product demand before launch, Keepa helps determine competitive pricing, and Google Sheets tracks launch performance—making them critical tools for successful Amazon product launches.
Why do Amazon sellers outsource tool management to Virtual Assistants?
Because these tools require time, expertise, and ongoing analysis. Hiring an Amazon VA ensures accurate data interpretation, consistent monitoring, and faster decision-making—while sellers focus on scaling their business.
Are these the only tools Amazon Virtual Assistants use?
No. While these are core tools, Amazon VAs may also use PPC software, keyword research tools, and inventory management platforms depending on the seller’s needs and business size.
What skills should an Amazon VA have when using these tools?
An effective Amazon VA should understand:
• Product research and validation
• Amazon metrics (BSR, conversion rate, margins)
• Pricing strategy
• Spreadsheet analysis
• Data-driven decision making
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